Edward de Bono MD, PhD  Improves Perception, Enables Constructive Change

Removing the faults in a stage-coach may produce a perfect stage-coach, but is unlikely to produce the first motor car.
Edward de Bono

de Bono, language, action

Edward de Bono And Useful Details

Nominated in 2005 for a Nobel Prize in Economics, on the faculties of Harvard, Oxford, London and Cambridge Universities, de Bono is a world expert on utilitarian creative thinking. In ~ 1993 Edward invited me to accompany him on a consultation he provided for Electronic Data Systems in Dallas, a remarkable opportunity for an unforgettable day of thought-in-action. I wish everyone that visits this page could spend those same remarkable moments with de Bono – the wonderfully creative scholar, the gentleman, and the master of humorous understatement.

He especially liked my first book, Deep Recovery '92, with the references there to our mutual mentor: Alfred Korzybski, author of Science and Sanity.

These several videos pull together de Bono in action and highlight some essential points that work as we reconfigure our next steps together. I list them here in an order that will hopefully provide structure for dialogue regarding these remarkably challenging times with neuroscience discoveries. From the big picture on reasons for evolved thinking to the process of building the value, to humor as a tool, to the exceedingly practical review of his essential Six Thinking Hats – these are worth a few moments of your time.

His word: “Ebne” – Excellent but not enough

Start Here

Creative Innovation 2010 – Rethinking The Future – 18:27 min, [“Ebne” @min: 7.01]


Creativity, “Out Of The Box” Thinking Must Bring Value – 4:18 min


Consider Humor As A Creative, Contributory Process – 6:39 min


Useful For Every Meeting: Six Thinking HatsLink to the Book – 7:42 min


See This Playlist For A Larger Collection of 7 de Bono Videos:

de Bono on Thinking, Dogma, Reason and Creativity


Thanks – we appreciate your sharing these next steps with your colleagues. Please leave a comment below on your reaction to de Bono.

Dr. Charles Parker
Author: New ADHD Medication Rules – Brain Science & Common Sense
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